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Dr. Nneka N. Ufere

Name: Nneka N. Ufere, MD

Institution: Massachusetts General Hospital

Find me on: Twitter — @NnekaUfereMD

How do you use social media in your professional life?
I use Twitter, which has allowed me to broaden my scope in both medical education and clinical research. By following hepatology/gastroenterology journals and societies, I stay up-to-date with the latest advances that are coming out of our field. As a current trainee who is building a research platform in supportive care in hepatology, I have also used Twitter to learn about the newest state of the science in both primary and specialty palliative care by following health services researchers across various disciplines (palliative care, oncology, nephrology, pulmonology, geriatric medicine) who have a vested interest in this field. Connecting with these individuals through Twitter has provided me with much inspiration, mentorship, and has even led to multidisciplinary collaborations.

What platforms bring you the most value and why?
I like Twitter the most – because of the character limit, I find that medical information/education shared on Twitter tends to be easily digestible, usually in the form of clinical pearls, which allows me to constantly be learning new information in short periods of time. Twitter also allows me to increase the visibility of my research, the work of my colleagues, and our field as a whole more broadly.

Why is it important for hepatologists and hepatology health care professionals to be on social media?
Social media allows us in hepatology to stay up-to-date, engaged, and constantly learning. There is so much that I have learned from Twitter that has led me to change my practice. Furthermore, more and more individuals are using social media almost exclusively to obtain new content and information, so our use of social media can allow us to amplify important messaging, particularly related to public health issues in hepatology, with our fellow colleagues in medicine, patients, the media, and other important stakeholders.

What tips do you have for your colleagues who want to get started on social media?
Don’t be afraid of social media, especially if you are a trainee like myself! Start by using a professional photo as your profile picture and creating your mini biography on Twitter. Follow your colleagues, major professional societies (@AASLDtweets) as well as medical journals on Twitter as a start. Jump right in and introduce yourself to #LiverTwitter and retweet the content that you find most interesting. It’s amazing how much you can learn just by being engaged. For additional guidance, check out the AASLD Social Media Essentials page.